Designing the Never Before: Explored the role of creativity in shaping the future at a moment of rapid technological change. The talk reframes AI as a powerful tool, not a creative replacement, and argues that human perspective, taste, and intuition remain essential. Through culture, curiosity, and lessons from the next generation, it challenges designers to stay adaptive, optimistic, and bold, and to see creativity not as reaction, but as an active force for inventing what does not yet exist.






















